Industries we serve

Both. Each industry page maps to a playbook — buyer intent, the keywords that convert, the objections we hear. Plumbing leads close differently than realtor leads, and the strategy reflects that. The landing page is just where the playbook lives publicly.

We work across most local-service verticals. If your industry isn't listed, it usually means we haven't built the dedicated page yet — not that we can't do the work. A free discovery call clarifies whether we're a good fit.

No. The technical fundamentals stay the same — site speed, structured data, internal linking — but the keyword strategy, content tone, and conversion path change a lot. A homeowner with a burst pipe needs a phone number above the fold; a couple comparing realtors needs proof of recent sales in their neighbourhood.

Trades and home services: phone calls and emergency service tickets. Professional services: form submissions and consultation bookings. Retail and hospitality: foot traffic, reservations, or online orders. We set the KPIs against what actually rings the till, not vanity rankings.