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Industries · Trades

Marketing for trades

The work below is built specifically for trades. Different competition, different intent, different language than a generic agency would use.
17K+followers on X, where Dan writes about SEO and web growth

Source: X profile @Niche_Lion (opens in a new tab)

200Kmonthly pageviews on a content site Dan built, in just over a year

Source: Cloudways customer case study (opens in a new tab)

From$2,500for a fixed-price website (CAD), live in about two weeks
Fixedevery quote, agreed before any work starts

Recent clients

  • VEMAG Australia
  • NexSource Power
  • FlameTech Plumbing & Heating
  • Aura Speech & Language
  • Concure Restoration
  • Western Concrete Lifters

01Services for Trades

What we do for trades

TRADES FAQ

Trades questions, answered

What changes when we work for trades, what doesn't, and how we measure success for a trade business.
Do you really specialise in trades, or is this a landing page?

Both. The page is a landing page, and the work behind it is real: FlameTech Plumbing & Heating in Calgary is a live example. The site is planned around the searches, objections and proof points that matter to a trade business customer, not a generic template.

What's different about marketing for a trade business vs. a generic small business?

The fundamentals stay the same — site speed, structured data, internal linking, conversion tracking — but the keyword strategy, content tone, and conversion path change a lot. A trade business customer searches with different intent than someone shopping retail or comparing SaaS, and the page that wins reflects that.

Which services do you offer for trades?

SEO. Each is quoted to your scope and fixed before work starts, and they can be combined when the research and conversion plan overlap.

Can I see trade business work you've shipped before signing on?

Yes. FlameTech Plumbing & Heating in Calgary is live, and there's a written case study for it. We'll walk you through it before you sign anything.

Still have questions? Talk to us

Ready to grow?

A free first call. We'll talk specifically about trades, what’s working in your market, and where the opportunity is.
Want a second opinion first? Book an hour with Dan — US$150