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00SEO · Real Estate Agents

SEO FOR REAL ESTATE

Rank for neighbourhood searches, market reports, and "realtor near me" — the queries that separate busy agents from everyone else.

Modern home for sale with a real estate sign
01WHY_REAL_ESTATE_SEO

SEO THAT BUILDS AUTHORITY

Real estate is the ultimate local search business. Buyers and sellers Google neighbourhoods, school districts, market reports, and specific realtors by name. If your website isn't serving that curiosity with substantive content, you're invisible — and your competitors' sites are quietly converting leads for you.

Realtor SEO is a content game. Neighbourhood pages with local market data, monthly market reports, community guides, agent authority content, and IDX integration that lets your site rank on listings without giving up branded traffic. It compounds — and it defends your business from the Zillows of the world.

Neighbourhood Pages

Hyper-local pages for every community you serve. Market data, schools, amenities — the content buyers actually want.

Market Reports

Monthly market updates that rank for "[neighbourhood] real estate market" — and get shared by past clients.

Agent Authority

About pages, credentials, testimonials, and case studies that turn a Google searcher into a consult booking.

02What we do · Real Estate Agents

WHAT'S INCLUDED

Real Estate Keyword Research

Neighbourhood + intent, market report queries, agent-branded searches, and specific buyer/seller phrases.

  • Neighbourhood + buy/sell
  • Market report queries
  • Branded + name searches
  • Relocation terms
  • Competitor gap analysis
  • Monthly tracking

Neighbourhood Pages

Individual pages for every community you specialize in — market stats, demographics, schools, amenities, and your recent listings.

  • Per-community pages
  • Local market stats
  • School & demographic data
  • Amenity / lifestyle content
  • Active listing feeds
  • Community testimonials

Market Reports

Monthly data-driven market reports per neighbourhood. Google rewards recency and depth — past clients share them.

  • Monthly neighbourhood reports
  • Quarterly market summaries
  • Annual trend analysis
  • Buyer/seller guides
  • Infographic versions
  • Email newsletter integration

Google Business Profile

Weekly posts, team photos, neighbourhood service areas, and review response for realtors.

  • Service areas setup
  • Weekly market posts
  • Listing / sold posts
  • Team / agent photos
  • Q&A seeding
  • Review response templates

Citations & Local Links

REALTOR.ca alignment, local press mentions, community sponsorship links, and industry directories.

  • REALTOR.ca profile sync
  • Local press mentions
  • Community sponsorships
  • Chamber memberships
  • NAP consistency
  • Agent directory listings

Buyer & Seller Content

First-time buyer guides, seller checklists, and process-focused content that captures researching prospects.

  • First-time buyer guides
  • Seller preparation checklists
  • Financing & mortgage posts
  • Closing cost guides
  • Home staging content
  • Relocation guides
03How it works

From kickoff to results

  1. 01

    Audit

    Full technical, on-page, and local audit specific to your industry's search behavior.

  2. 02

    Research

    Keyword research for how your customers actually search, including long-tail industry terms.

  3. 03

    Optimize

    We fix technical issues, rewrite key pages, and tune Google Business Profile for your industry.

  4. 04

    Create

    Industry-focused content that answers the questions your customers ask before they call.

  5. 05

    Earn

    Citations, local directories, and industry backlinks that Google rewards with rankings.

  6. 06

    Report

    Monthly reports showing rankings, traffic, leads, and revenue attributed to SEO.

04More for Real Estate Agents

Other services for REAL ESTATE AGENTS

05Other industries

SEO for other industries

06FAQ

SEO for Real Estate FAQ

How long until I see SEO results as a realtor?add

Most agents see new SEO-driven consultations within 4-6 months. Neighbourhood pages rank slower but compound — the 10th month usually has 3x the traffic of the 4th.

How much does realtor SEO cost?add

Most solo agents invest $1,500-$3,500 per month. Teams and brokerages run $4,000-$10,000+. No long-term contracts.

Will this compete with my brokerage site?add

No — we build your personal site to rank for your name, your neighbourhoods, and your content. The brokerage site handles different queries. They complement each other.

Do I need IDX on my site?add

It helps, but it's not mandatory. IDX adds listing volume (which helps SEO) but must be configured carefully — default IDX pages often get de-indexed. We set it up so it helps, not hurts.

Can you help with my past client nurture too?add

Yes, though that leans into our AI automation service. We can build email drips, market report sends, and anniversary touch sequences that keep past clients referring.

RANK IN EVERY NEIGHBOURHOOD

Free 30-minute discovery call. We'll map your specific situation and tell you what it would take to move the needle.

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